We went behind the scenes with our favorite Etsy shop owner, creative boss lady & busy mama Sam Moran of Whimsical Winnie. We talked a little about marketing and a lot about how she’s done such a great job at growing her shop and engaging...
In today’s world it’s easy to get an opinion for just about anything… scratch that not just an opinion but a recommendation. From a body shop to a local restaurant, you can search for any service or business at the tip of your fingers. But...
In today's crazy world we want to take a quick step back from educating you on marketing strategies or ideas...
Color can say it for you. Choosing the right color for your brand. We recently worked with a client on a new logo design and we must admit, this is one of our favorite projects to tackle. When you start from scratch as a new business,...
You may have heard something about 'branding' in regards to marketing, but perhaps you've wondered what that means exactly. Some people think branding is like positioning, but it is different. The main difference is that positioning is a fluid concept. In other words, you can position...
Social media is always a topic that comes up in our meetings. Every client wants help with social media. Why? As a small business owner, you have more things to juggle than you have hands to juggle with. How do you tackle the time management,...
Do you know that you can gain traction with your online rankings by adding video to your mix? Oh yes! Videos and SEO are the new loves that will give your business the rousing welcome you crave for. For your business or brand game to...
Email Marketing lets you reach your ideal audience directly – right on their phones, computers, tablets or wrists! Email Marketing is a cost efficient, powerful tool to promote your products, services, and events. On average, companies that use email marketing to nurture leads generate 50%...
According to Small Business Association (SBA), about 30% of businesses don’t quite succeed and simply shut down in the first two years of their starting? Well, on top of that, the number gradually increases to 50% in the first five years. And that’s a huge number...